The weather was unseasonably cold in Hong Kong but the booth demos were HOT, HOT, HOT!
Silvio Fernandez and I joined Zhenjun Zhu, the Alcatel-Lucent ng Connect Program leader for the Asia Pacific region, to support the Alcatel-Lucent presence at 2009 GSMA Mobile Asia Congress. This conference is the regionally specific version of the world renowned Mobile World Congress held every year in Barcelona, Spain where we launched the ng Connect Program this past February.
One of the key themes of this year’s invitation only event was “Strategies for Growth: Innovate, Collaborate, Invest” … so, instead of demonstrating telecoms networking gear, we chose to position a selection of ng Connect Program Solution Concepts.
The event attracted the ‘Who’s Who’ of the Asian wireless industry and gave the leaders of Asian, Indian and Australasian telecoms players a front row seat to what we are doing with the program. In our booth, we presented three of the Solution Concepts we have developed this year with our program members; Mobile-enhanced Reality with Social sharing, Multi-screen UGC “CrowdCasting” and the HumanKiosk Digital Signage demo. All three demos were very well received.
Alcatel-Lucent CEO, Ben Verwaayen, met with many of the CXOs of the region’s fixed and mobile operators. Sean Dolan, Alcatel-Lucent APAC region President gave a keynote as well as escorted a number of key customers to our booth to see the demos.
Silvio and I met with three regionally important media outlets – IT Times, Business Next –Taiwan and IP Modern Technology Magazine as well as four key Industry Analysts – IDC, Pyramid Research, ABI and Infonetics – to position the ng Connect Program and what we are collectively doing to move all of our industries forward in the APAC region. For some engagements we were also pleased to be joined by Clement Lam, from ng Connect Program member Gemalto, which was seen as a very positive indicator of the level of commitment and collaboration going on within the program.
Most importantly, though, we met with and had the chance to demonstrate the Solution Concepts to well over a dozen of the key network operators from the region, including China Mobile, PCCW, FET, SK Telecom, TNZ, NTT Communications, indosat, Aircel, Orascom Telecom and MTR Corp to name but a few. The response was overwhelmingly positive from the customers seeing the demos. They recognized the leading-edge innovation from each of us but also acknowledged and applauded the value of all of us working together. Engagements have already begun in the region to follow through on the multitude of business opportunities we anticipate will come from the event, stay tuned!
Chris Carfagnini – Alcatel-Lucent